What is a Marketing Funnel

What's a funnel marketing strategy and why do online marketers need to create one?

It's a strategy for marketing that is designed to draw new customers to your website. It's a selling process where visitors come to your blog to seek information that may solve a problem. You will be able to build a rapport with every person you meet making use of certain tools.

This will allow you to understand the needs and wants of each user. This will help you give the most accurate information to all visitors. When you have gained the trust of a potential customer, that person will be more comfortable purchasing products. The visitor becomes a customer.

Some customers end up becoming extremely loyal customers, ready to purchase any product you promote. A marketing funnel consists of all the steps needed to bring a frequent user of your site to become a loyal customer and buy every product you offer.

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For every internet marketing professional, this is the final objective. It is achievable with a well-designed funnel.

Your marketing efforts are capturing people's attention, and drawing them into your funnel. Once they've completed the form on the PERSONAL lead capture page, they will be entered into the funnel. Because they are not going to sign up for your lead capture page for business, I use the word "personal". They want to be a leader, not a business.

The page for lead capture is the entrance into the funnel - when they click that "Sign Up now" or "Enter Here" button, they are entered into an entirely new idea in network marketing.

They are getting ready for the event and that is the most effective thing. It's their choice. They have nothing to sell you except your leadership skills and mentor, and as someone who can assist them get more leads into their business.

This is how a typical advertising funnel functions.

At the "front-end" you have an offer that is free to draw and qualify people who may have an interest to purchase your products later on in the sales funnel. You must sign up to get the product for free.

You can now include these contacts in your email lists so that you can email them with any other offers that are relevant to them.

After signing to the offer, they'll be taken to a webpage that provides a low price or what is known as a tripwire offer. This is where they move into the "back-end of the funnel."

If the person purchases the lowest priced deal, they will be directed to a comparable offer at a more expensive cost (commonly called an upsell). Also, the buyer will be transferred to the next offer when they purchase the same offer at a higher price. This could continue for a lengthy period of time.

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